“We live in constant tension between the urgent and the important. The problem is that the important task rarely must be done today or even this week. …but the urgent tasks call for instant action – endless demands pressure every hour and day. … The momentary appeal of these tasks seems irresistible and important, and they devour our energy. But in the light of time’s perspective their deceptive prominence fades; with a sense of loss we recall the important task pushed aside. We realize we’ve become slaves to the tyranny of the urgent.”
The Elements of Simple 